A Communication Studies Bachelor of Arts degree will provide opportunities in many different career fields. These different career fields will promote growth and advancement for a new and exciting career path. The following are five Communication Studies career fields.
Communications Specialists
Communications specialists establish positive relationships with the public and mass media on behalf of their clients. The median annual salary for communications specialists were $51,960 in 2009. Potential growth will grow much faster than average at 24% through 2018. This is a very competitive field. Credentials include a bachelor’s degree in communications, marketing and journalism. Communications specialists are required to have 2-3 years of experience in advertising and public relations work (Education-Portal, 2011).
Copy Writers
Copy writers prepare advertising copy for use in publications or for broadcasting and they write other materials to promote the sale of a good or service. Median annual wages for salaried writers were $53,070 in May 2008. Employment is expected to grow as fast as average. Writing and editing jobs are very competitive and many people are attracted to this occupation. The credentials required are a bachelor’s degree in communications, journalism, or English. Experience with electronic publishing, graphics, Web design, and multimedia production are needed (Bureau of Labor Statistics, 2011).
Market Research Analysts
Market research analysts help companies understand what types of products people want, determine who will bury them and at what price. Median annual salary is $61,070. Potential growth for market research analysts will come from market research and public opinion polling industry, which employs many survey researchers. A bachelor’s degree in communications is required. Researchers need strong quantitative skills, and increased knowledge of web-based surveys experience (Bureau of Labor Statistics, 2011).
Public Relations Specialists
Public relations specialists serve as advocates for clients seeking to build and maintain positive relationships with the public. Clients include corporations, nonprofit organizations, universities, hospitals, and other organizations. Median annual wages for salaried public relations specialists were $51,280 in May 2008. Potential growth for public relations specialists are expected to grow at 24% through 2018, much faster than the average for all occupations. A bachelor’s degree in communications-related field combined with public relations experience are credentials and experience required (Bureau of Labor Statistics, 2011).
Technical Writers or Technical Communicators
Technical writers or technical communicators are responsible for putting technical information into language that is easy to understand. Technical writers develop documentation for computer programs and setup communication systems with consumers to assess customer satisfaction and quality control matters. Median annual wages for salaried technical writers were $61,620 in May 2008. Job growth is expected to be good for individuals with solid writing and communications skills and a technical background. The required credentials and experience are a bachelor’s degree, excellent writing and communication skills, and the ability to express ideas clearly and logically in a variety of media (Bureau of Labor Statistics, 2011).
The market research analyst is the career path that I am interested in. This would be a totally different career path for me. However, this career is not set in stone. I am still searching for a “lifelong” learning career.
References
Bureau of Labor Statistics (2011). U.S.
Education-Portal.com (2011). Job description of a communications specialist. Retrieved March 28 from, http://education-portal.com/articles/Job_Description_of_a_Communications_Specialist.html
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